Communications Audit: Request for Proposals – Saskatchewan Arts Board
The Saskatchewan Arts Board wants to enhance its external communications to ensure stakeholders are appropriately informed and engaged. We seek a consultant to undertake a comprehensive communications audit of the agency. The audit will review the current status of our brand and communications work and make recommendations regarding ways in which our activities could be improved, enhanced, and/or supplemented.
Specifically, the consultant will:
- Analyze the effectiveness of current Arts Board communication tactics and vehicles. This could include quantitative (i.e. statistical methods, Google analytics, social media analytics) and qualitative analysis (i.e. face-to-face interviews, observation, analysis of documents and materials).
- Evaluate the effectiveness of existing brand, visual identity and communications strategies and their impact on stakeholders’ knowledge, perceptions and attitudes of the Arts Board. As above, this evaluation could include both quantitative or qualitative analysis.
- Compare Arts Board communications practices with industry standards and/or best practices at similar organizations.
- Prepare a report for Arts Board management and directors outlining the results of the audit and providing recommendations for future activity.
For a full Request for Proposals, visit here: http://saskartsboard.ca/files/documents/2019-05-07_Sask_Arts_Board_Communications_Audit_RFP.pdf.
The deadline for proposals is June 10.