Join us on February 28th, 2018 for an expert case study on making a big impact with minimal resources.

Learn how Jill Knaggs and her team at Canadian Manufacturers & Exporters created a hijack marketing campaign around Canada 150 to capitalize on buzz and excitement, and actively engage influencers, education, businesses and more.

Find out best practices and avoid risky pitfalls to increase share of voice, employee participation and online engagement! Spread your brand message further without a big spend and strategically leverage your strengths for success.

About Jill Knaggs (@jillknaggs)

Jill Knaggs is an accomplished senior marketing manager with extensive experience solving problems, developing strategies and managing campaigns. I’ve delivered results for employers and clients in all kinds of industries; from big business to niche not-for-profits.

As a full-service marketing and communications professional, Jill specializes in delivering solution by gaining insight into business objectives and leading teams to deliver creative outcomes that work. Jill’s areas of expertise include:  strategic planning, cross-functional leadership, marketing collateral development, project management, business metrics, and campaign execution.

Jill is a life-long Winnipegger who is passionate about our city, our province and our future.

If you have dietary restrictions, please let us know as soon as possible by emailing iabc.manitoba@gmail.com.

Cancellations must be made 48 hours prior to the event date (February 25, 2018) in order to receive a full refund.